Search Campaign Architecture
A demonstration Google Ads account structure with tight ad groups, negatives and conversion tracking.
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Local Services SEO Build
A structured local SEO demonstration covering keyword mapping, on-page structure and business profile setup.
Objective
Show how a multi-location service business would be organised for local search discovery.
This is a demo project. No client names, revenue figures, rankings or campaign results are claimed.
Approach
- Keyword and intent mapping per service and location
- Page structure with a single clear H1 and logical H2 hierarchy
- Technical checklist: speed, indexation, internal links, schema
- Business profile and local citation framework
Deliverables
- Keyword map spreadsheet
- On-page optimisation blueprint
- Technical SEO audit template
More work
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